Mowi renews sponsorship deal with Camanachd Association
Ahead of the start of the shinty season, Mowi Scotland has confirmed its renewal as title sponsor of the Camanachd Association.
The three-year contract marks 34 years since the world leading aquaculture and seafood company and the largest producer of salmon began sponsoring the sport.
Speaking about the sponsorship contract, Ewan MacColl from Mowi, said: “We are delighted to continue our relationship with the Camanachd Association. Shinty is so important to communities throughout the Highlands where we have a presence. It promotes the health and wellbeing of so many young people and brings communities together, especially on match days. We are proud to support shinty and the work of the Camanachd Association.”
The sponsorship deal will see Mowi continue as title sponsor of the Senior Leagues; Women's Leagues & Cups; Youth Leagues; National Shinty Awards; Shinty/Hurling International Match; Senior Scotland National Squad; Senior Scotland Under 21 Squad and the Mowi Youth Development Fund.
Derek Keir, Chief Executive Officer of the Camanachd Association, spoke about the importance of the continued relationship with Mowi: “Over the past five years participation in shinty has increased significantly. The support from Mowi provides vital pathways in participation and in performance for our members across Scotland to compete at a level appropriate to their interests and capability. The opportunity to compete as part of a team, to stay active and play an active role in your local community are elements of modern society that promote togetherness and community. In the modern era and in rural parts of Scotland this outlet and opportunity to connect and reduce isolation is something we value greatly, and we thank Mowi for their support to allow us to do this with our clubs and members.”
Camanachd Association President, Keith Loades said: “We are delighted to renew our sponsorship with Mowi Scotland and thank them for their important role in our work to help our communities sustain Scotland’s most historic sport. The Camanachd Association is very lucky to have some fantastic sponsors such as Mowi who recognise the huge benefits that shinty brings to communities across Scotland. A new season is upon us and it is with great pride that we walk into it, having signed this three-year deal with Mowi Scotland.”
The first matches of the Mowi Premiership will be played on 7th March and as part of the Camanachd Association's work to raise awareness of Mental Health and Wellbeing all throw ups will take place at 14.31. Unlike a minute's silence to commemorate the departed, this ‘60-second-support' is to be used as a cue for conversation about a subject that has been taboo for too long. It can be difficult to talk to those around you about how you feel but this minute brings mental health to the forefront of the conversation and we hope that all of our members will use this time to check in with one another and ensure that the shinty community continues to support each other in the best way possible, by listening.
- Mowi is the largest salmon farming company in Scotland, employing over 1,500 people.
- Mowi was the first company in Scotland to farm Atlantic salmon and celebrated its 50th anniversary in 2015.
- The company has three hatcheries, five freshwater loch sites and 49 sea farms, situated in the Western Isles, Skye, Argyll, Wester Ross and Lochaber.
- In 2014, a new Mowi salmon processing plant at Rosyth opened, producing a range of value-added salmon products for the consumer market.
- In 2019, Mowi opened its new feed plant at Kyleakin on Skye.
- Mowi holds the Royal Warrant for the supply of fresh salmon to Her Majesty the Queen.
About the Camanachd Association
- The Camanachd Association are the governing body for Shinty, Scotland’s most historic sport. Our vision is to protect and enhance shinty’s iconic status in the landscape of Scottish sport and sustain shinty as a vibrant and integral part of Scottish life.
- The Camanachd Association has seen a 25% rise in membership over the past 5 years.
- The Camanachd Association is a 127 year old organisation that has had its heart in local communities across Scotland since day one. By facilitating the game of shinty, they open up sporting opportunity to some of Scotland’s most remote rural communities.
- For further information on the sport, please consult www.shinty.com or contact Camanachd Association Communication & Marketing Officer, Aarron Duncan-MacLeod – 07926237825 (email@example.com).